Marketing to the New Home Buyer

Mollie Elkman, President of Group Two, one of the most recognized and sought out home builder advertising agencies in the United States will speak at Bartle Hall on Friday, March 28 at 9:30 am.  Mollie will discuss strategies for marketing to today’s home buyers. Mollie’s blog, “Modern Marketing,” is hosted by Builder Magazine, and is read daily by thousands of building industry professionals. She is known to initiate thought provoking conversations within the building industry, and addresses new and controversial trends in the increasingly internet savvy world we live in.  To register for this presentation, contact the HBA at 816-942-8800.