2024 Design Trends

Caroline Broderick is the Managing Editor at Pro Remodeler, NAHB’s official remodeling publication. She recently spoke with over a dozen designers in the industry about not only what trends to expect in the new year, but the reasons behind why things are popular.

Bold personalization: Many homeowners want to make their homes uniquely personal and don’t place as much emphasis on having their home “resale” ready. According to a survey by the National Kitchen and Bath Association, 76 percent of designers agree homeowners don’t want a “kitchen like everyone else; they want a uniquely personal design.” Stark white and gray color palettes are no longer preferred. Colors are shifting to warmer tones and textures, such as shades of blue and green. Wood grain and beige tones have been a popular choice in replacing stark white cabinets.

Nostalgic notes: Blending modern elements with touches of nostalgia has become popular. For example, “character to a space can be met with antiquelooking plumbing fixtures that welcome a natural patina,” according to Pro Remodeler. There’s also a shift away from modern design elements (clean lines), to incorporating more traditional features such as curved archways.

Organic design: Gaining incredible popularity over the past few years is the idea of biophilia; the belief that humans possess an innate desire to connect with nature. Bringing the outdoors inside is another way homeowners are personalizing their living spaces. This can be done by using woven materials such as cane and rattan throughout the home or by installing skylights allowing for more natural sunlight to flow through common areas.

NAHB members can log in to view the entire Forecasts, Myths & Trends video series at nahb.org/education-and-events/education.

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