80% of Builders Surveyed Sold or Earned Build Job During Fall Parade
Ninety percent of 2017 Fall Parade of Homes builders who participated in a survey said attendance during the Parade of Homes was good or excellent, according to an Home Builders Association. Twenty-five percent of respondents noted they had 200-500 visitors to their Parade home while another 25 percent said they had 500-1,000 visitors. Thirty-two percent said they had between 100-200 visitors.
Eighty percent of respondents to the survey said they either sold their Parade entry or received a build job as a result of the Parade. Another 90 percent of respondents said they obtained what they consider to be good leads, which may result in future construction or sales.
Hosting the second largest Parade of Homes in the country, the Spring and Fall Parades are one of the best ways to showcase and market builders’ products and services to the public. Thank you to all who completed the survey!
The Spring 2018 Parade of Homes will be April 28-May13.